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These courses focus on the principles of marketing, advertising, public relations, and brand strategy. By studying content creation, market analytics, and event management, they develop the skills to create impactful marketing campaigns, manage brand identities, and engage with consumers effectively. This program prepares students for careers as marketing managers, advertising executives, public relations specialists, and graphic designers, providing them with the expertise to drive business growth and foster meaningful connections between brands and their audiences.
Related careers or professions
- Marketing manager/specialist
- Advertising account executive
- Market research analyst
- Brand ambassador/strategist
- Business owner
- Communications specialist/coordinator
- Event planner
Related courses
Course # | Course name |
---|---|
COMM:1112 | Interpersonal Communication |
COMM:1130 | The Art of Persuading Others |
COMM:1174 | Media and Society |
COMM 1305 | Communication Research in Real Life |
COMM:1845 | Short-Form media Production |
COMM:2050 | Politics of Popular Culture |
COMM:2060 | Public Relations, Publicity Stunts, and Pranks |
COMM:2064 | Media, Advertising, and Society |
COMM:2044 | Political Communication |
COMM:2070 | Social Media and Society |
COMM:2085 | Media Industries & Organizations |
COMM:2088 | Media and Democracy |
COMM:4044 | Political Marketing: Media, Campaigns, and Persuasion |
COMM:4183 | Networking America: The Cultural History of Broadcasting |