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Get to Know Shelly

Shelly’s areas of expertise include health campaigns, risk communication, and persuasion. She has worked on a range of health topics focusing on how to adopt new, or reinforce existing health attitudes and behaviors using innovative, theory- and data-driven communication research. She has developed and/or evaluated numerous health campaigns for different audiences (e.g., college students, young adults, rural populations, and minority populations) on a range of topics, such as binge drinking prevention, unintended pregnancy prevention, occasional smoking prevention, colorectal cancer screening, smoking cessation, and hazing. She teaches graduate courses in health communication, health campaigns, and persuasion and health.

She is an associate professor in the Department of Community and Behavioral Health as well as the Department of Communication Studies. She is also the director of the Center for Health Communication and Social Marketing.

Awards

• "Top Three Paper, Health Communication Division",  awarded by National Communication Association, 2013
• "Fellowship",  awarded by CIA Academic Leadership Program, 2012
• "Article of the Year",  awarded by Eastern Communication Association, 2011
• "The 27th Annual Advertising Awards Merit Winner for Magazine Advertising/Single Grocery Store",  awarded by AvoidtheStork.com, 2010
• "The 27th Annual Healthcare Advertising Awards Gold Winner for Radio Advertising/Single Spot Drive There",  awarded by AvoidtheStork.com, 2010
• "The 27th Annual Healthcare Advertising Awards Merit Winner for Television Advertising Single Spot for The Amazing Choice",  awarded by AvoidtheStork.com, 2010
• "The 27th Annual Healthcare Advertising Awards Merit Winner for Total Advertising (With Television)",  awarded by AvoidtheStork.com, 2010
• "Davey Gold Award for Integrated Campaign: Not for Profit for AvoidtheStork.com",  awarded by International Academy for the Visual Arts, 2009
• "Davey Silver Award for Commercials: Not for Profit for AvoidtheStork.com",  awarded by International Academy for the Visual Arts, 2009
• "Davey Silver Award for Websites: Health for AvoidtheStork.com",  awarded by International Academy for the Visual Arts, 2009
• "W^3 Silver Award for Integrated Health Marketing Campaign for Avoidthestork.com",  awarded by International Academy for the Visual Arts, 2009
• "W^3 Silver Award for Public Service Web Video for Avoidthestork.com",  awarded by International Academy for the Visual Arts, 2009
• "Recognition Award",  awarded by University of Iowa Cultural Resource Center, 2008
• "Bronze Award for Excellence in Public Health Communication for the Iowa Department of Public Health's Colorectal Cancer Screening Campaign",  awarded by National Public Health Information Coalition, 2006

Shelly Campo CV